Amazon Listing Specialist

Description

An Amazon Listing Specialist creates, optimizes, and manages product listings on the Amazon platform to drive sales and visibility. Key responsibilities include conducting keyword research for Amazon SEO, writing compelling product descriptions, selecting high-quality product images, analyzing competitor listings, monitoring sales data, and ensuring all listings comply with Amazon's policies. This role requires strong skills in market research, e-commerce, copywriting, and data analysis to maximize a product's success on the marketplace.

Key Responsibilities

Product Listing Creation & Optimization:

• Develop and optimize product listings with informative titles, detailed descriptions, and accurate information to enhance searchability and appeal.
  
  

Keyword Research & SEO

• Conduct in-depth keyword research to identify relevant search terms that customers use, and implement Amazon SEO best practices to improve product rankings.
  
  

Visual Content Management

• Select and edit high-quality product images and multimedia content to attract customers and highlight product features effectively.
  
  

Competitor & Market Analysis

• Monitor and analyze competitor listings and market trends to identify opportunities for differentiation and improvement.
  
  

Performance Monitoring & Analysis

• Track listing performance, analyze sales data, and gather customer feedback to make data-driven decisions for ongoing optimization.
  
  

Amazon Policy Compliance

• Ensure all product listings adhere to Amazon's guidelines and policies to avoid listing suspension or penalties.
  
  

Inventory & Pricing Management

• Update inventory details and assist in setting competitive pricing strategies.
  
  

Requirements

Required Skills

Amazon SEO Expertise

• Deep understanding of how to improve product visibility and search rankings within the Amazon ecosystem.
  
  

Copywriting

• Ability to write clear, engaging, and persuasive product descriptions that encourage purchases.
  
  

Data Analysis

• Proficiency in analyzing sales data, customer feedback, and market trends to inform strategic decisions.
  
  

Attention To Detail

• Meticulous approach to data entry, product information, and ensuring accuracy in listings.
  
  

Collaboration

• Strong communication and teamwork skills to work effectively with marketing, inventory, and other relevant teams.
  
  

Market & E-commerce Knowledge

• Familiarity with e-commerce platforms, market dynamics, and customer behavior.