VP - Specialized Sales

Job Family

Executive leaders are responsible for setting strategic direction, managing operations, and driving success. This includes senior leadership roles that guide the organization toward its goals, implement strategic initiatives, monitor performance, and drive operational excellence.

Job Summary

The VP – Specialized Sales leads the growth strategy for CRST’s Specialized Solutions business unit, with a focus on high-value products (HVP) and white-glove service offerings. This role is responsible for building and leading a high-performing sales team, securing new revenue streams and delivering exceptional service solutions to customers with complex, high-touch transportation needs. The VP acts as a market-facing leader with deep industry connections, driving innovation and strategic partnerships to differentiate CRST in the space.

Essential Duties And Responsibilities

• Go-to-Market Strategy: Develop and execute a sales approach focused on HVP and white-glove transportation services
• Team Development: Build and lead a specialized sales organization from the ground up aligned with growth and profitability goals
• Industry Relationships: Leverage existing contacts to secure new business and accelerate revenue growth
• Strategic Advisory: Serve as a trusted partner to customers with complex, high-touch service requirements
• Process & Metrics: Establish scalable sales processes and performance KPIs to drive accountability and results
• Market Intelligence: Monitor trends and competitor activity to refine offerings and drive differentiation
• Accountability & Reliability: Maintain regular and reliable attendance while performing other duties as assigned to support team and business needs
  
  

Requirements

• Sales Leadership: 5+ years of experience leading sales efforts in white-glove, high-value or specialized transportation
• Team Build-Out: Proven track record building sales teams and launching new revenue channels
• Strategic Execution: Experience designing and executing scalable sales strategies for long-term growth
• Industry Network: Established relationships with specialized logistics or high-value transportation sectors
• Contracts & Pricing Knowledge: Strong understanding of SLAs, pricing models and customer-specific transportation requirements
• Industry Focus: Experience in sectors such as medical equipment, electronics, aerospace, trade shows or high-end retail where transportation requires specialized handling, high service levels and complex customer needs
  
  

Preferred

• Education: Four-year college degree or relevant certifications
• Leadership Style: Hands-on leader who drives performance and innovation
• Communication: Strong communicator with executive presence and relationship-building skills
• Collaboration: Proven ability to influence across functions and deliver aligned business outcomes
• Enablement Strategy: Experience with team build-outs, sales enablement and territory planning
• Integrity: High ethical standards and commitment to partnership and respect
  
  

Work Location: The work location for each position will be decided during the hiring process, based on business needs and job requirements.

The CRST Core Values: Safety at the Core of All We Do – Integrity in Every Decision and Action – Commitment to the Success of Employees, Customers, Agents, Contractors, and Communities.

EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.