Sales Operations and Enablement Analyst

Responsible for driving aspects of Sales Operations & Enablement across Acxiom with a specific focus on processes and activities that enable Acxiom sales teams to drive revenue growth more efficiently.

What you will do:

• Collaborate with Marketing and Product teams to ensure sales content is up-to-date, relevant, and aligned with Acxiom’s sales and product strategies.
• Assist with the implementation of a new content management system and the migration of existing content to that system.
• Maintain and optimize Acxiom’s content management system for ease of access and usage.
• Analyze content trends to provide proactive insights into content usage, quality, and effectiveness.
• Partner with Marketing and Sales Operations to improve the lead handoff process, ensuring timely follow-up and routing to the appropriate sales reps.
• Monitor and report on lead engagement, conversion rates, and pipeline velocity; identify and address gaps in lead progression
• Support campaigns and outbound efforts by equipping sales with lead-specific messaging and follow-up materials.
• Analyze lead trends and outcome to provide insights on optimizing lead scoring, routing, and tracking
• Provide feedback loops from sales to marketing for enablement activities
• Support the company’s Competitive Intelligence program by coordinating research efforts, collecting and synthesizing internal feedback, and developing compelling collateral to inform internal teams.
• Contribute to onboarding and ongoing training programs with a focus on content and lead management best practices.
• Drive planning activities and implement improvement initiatives to optimize results and improve efficiency
• Assist in data quality initiatives within Salesforce.com and the content management system to ensure accurate and complete information.

What you will need:

• You thrive in a team environment, are self-motivated, but can also be deeply detailed oriented
• BS or BA degree required, or equivalent years of work experience
• SaaS experience, specifically salesforce.com, strongly preferred
• Strong analytic and reporting skills using tools such as Microsoft Excel, Power BI, etc.
• Phenomenal communication skills both internally and externally. Experience in developing and making formal presentations to executive management.
• Ability to negotiate extremely critical matters and influence people / outcomes