Representative, Marketing - Experience Strategy & Development

Universal Orlando Resort believes in-person collaboration is key to our success. Many of our Team Members work in a hybrid capacity, contributing from the workplace a minimum of three days per week. There are also roles that require being on-site full time. Limited remote opportunities may be available within specific departments. You’ll learn more about this during the recruitment process.

JOB SUMMARY:

Under the oversight of the Senior Manager, Experience Strategy and Development; assists in the development of assigned destination experiences (ie attractions, events, add-ons) with marketing input that supports the broader short and long-term marketing strategy for Universal Destinations & Experiences. The Representative will collaboratively partner in the development of marketing plans and/or products designed to appeal to targeted audiences, engage those audiences, induce trial by those audiences and compel repeat visitation from those audiences as loyal guests.

MAJOR RESPONSIBILITIES:

• Partner with Audience Strategy, Audience Planning, Consumer Insights, Entertainment and Revenue Operation teams to develop experiences and programs that increase visitation of key audiences that deliver against business objectives.
• Partner with Communication Planning in the development and implementation of tactical plans to support commerce initiatives, including fact sheet developments, approvals and distribution.
• Support Manager in the development of concise marketing plans to inform cross channel teams and Sr Leadership.
• Understands and actively participates in Environmental, Health & Safety responsibilities by following established UO policy, procedures, training and team member involvement activities.
• Performs other duties as assigned.
  
  

EDUCATION:

Bachelor's degree from a four-year college or university in Business, Marketing, or Communications.

EXPERIENCE:

• 2+ years of marketing or advertising experience preferably in the travel, entertainment, or tourism industry
• ; or equivalent combination of education and experience.
  
  

Your talent, skills and experience will be rewarded with a competitive compensation package.

Universal is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Universal Orlando via-email, the Internet or in any form and/or method without a valid written Statement of Work in place for this position from Universal Orlando HR/Recruitment will be deemed the sole property of Universal Orlando. No fee will be paid in the event the candidate is hired by Universal Orlando as a result of the referral or through other means.

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