Remote Engagement & Content Specialist for Social Media

Position: Social Media Content & Engagement Specialist - Remote

Overview

We are seeking a dynamic and innovative Social Media Content & Engagement Specialist to join our team. This role is ideal for a passionate professional who is adept at developing engaging content and fostering community interaction across various social media platforms. You will play a pivotal role in amplifying our brand's narrative and enhancing our digital presence.

Key Responsibilities

• Content Creation: Craft and share original, vibrant content (images, short-form videos) 3-5 times weekly on key platforms such as Instagram, TikTok, and Facebook.
• Collaborative Engagement: Partner with R&D, creative teams, and agencies to design compelling visuals and marketing assets.
• Trend Awareness: Stay informed of evolving social media trends and cultural movements, integrating these insights into our content strategy.
  
  

Community Engagement

• Interactive Communication: Monitor and engage with our audience, including followers, influencers, and consumers. Address comments and inquiries in alignment with our brand's voice and standards.
• Paid Social Strategy Support: Assist in developing paid social initiatives that align with our brand objectives and resonate with our target audience.
  
  

Performance Analytics

• KPI Tracking: Utilize social media analytics tools to monitor key performance indicators, making data-driven adjustments to improve engagement and reach.
• Insight Presentation: Communicate social media performance findings to stakeholders, contributing to the evolution of our content strategies.
  
  

Required Skills

• Social Media Expertise: Comprehensive knowledge of current best practices and trends across major social media platforms.
• Content Creation Skills: Proficient in producing and editing original social media and video content that effectively engages audiences.
• Analytical Acumen: Strong capability to utilize analytics tools for refining strategies based on performance data.
• Communication Proficiency: Exceptional verbal and written communication abilities.
• Industry Insight: Familiarity with consumer-packaged goods and retail channels is a valuable asset.
  
  

Qualifications

• Education: Bachelor's degree in Marketing, Communications, or a related field.
• Experience: Minimum of 3 years managing social media accounts for consumer brands, specifically on platforms like Facebook, Instagram, TikTok, and Pinterest.
  
  

Career Growth Opportunities

• Professional Development: We prioritize your growth by offering avenues for skill enhancement and career progression within a nurturing and dynamic environment.
  
  

Company Culture And Values

• Inclusive Environment: Join a collaborative team that values diverse perspectives and creativity, ensuring a workplace where everyone feels valued.
• Established Reputation: Become a part of a company recognized for over 30 years of industry excellence, laying a strong foundation for your career.
  
  

Employment Type: Full-Time