Product Marketing Manager – Enterprise Retail

Nayax


Date: 23 hours ago
City: Folsom, CA
Contract type: Full time
Description

Nayax, a global fintech leader, is looking for a Product Marketing Manager (PMM) for Retail Pro, a company recently acquired to drive innovation in the SaaS retail ecosystem. We are committed to delivering state-of-the-art solutions for retailers, offering seamless integration, exceptional customer experiences, and cutting-edge technology. Join us in shaping the future of retail technology.

This role is pivotal in developing and delivering strategic marketing plans, crafting compelling narratives for enterprise and large retail customers, and driving growth across our channels. A strong background in SaaS and retail technology is a major advantage.

In This Position You Will

  • Develop compelling product positioning and messaging to clearly articulate the value of Retail Pro’s solutions to enterprise and large retail customers.
  • Adapt content and communication strategies for different segments, focusing on customer pain points and unique solutions.
  • Create high-impact materials for potential customers, including presentations, case studies, and white papers
  • Develop new content for the development partner program, channel programs, and upcoming product launches.
  • Define and execute go-to-market strategies for new products and features. Drive product launches, ensuring alignment with Nayax’s corporate objectives and customer needs.
  • Oversee email campaigns targeting potential customers, leveraging analytics to optimize performance.
  • Collaborate with the marketing team on event strategies, including shows, channel support, and on-ground presence.
  • Work closely with sales, product, and marketing teams to ensure seamless collaboration and alignment.
  • Serve as the on-ground driver for Retail Pro integration and customer engagement strategies.
  • Conduct market research to understand customer needs, market trends, and competitive dynamics.
  • Translate insights into actionable recommendations for product development and marketing strategies.

Requirements

WE ARE LOOKING FOR SOMEONE WITH:

  • Up to 3 years of experience in Product Marketing or related roles, preferably in the SaaS and/or retail technology sector.
  • Experience in developing B2B marketing strategies for enterprise/large customers.
  • Understanding of SaaS product ecosystems and retail technology trends.
  • Exceptional writing, communication, and presentation skills.
  • Experience in launching and managing email campaigns, product launches, and GTM strategies.
  • Ability to manage cross-functional teams and thrive in a fast-paced, dynamic environment.
  • Familiarity with POS Solutions or similar retail technology solutions- Advantage

Why You Will LOVE This Role

  • You will have a leading role in defining marketing strategy and content creation for the industry’s most advanced solutions and practices
  • You will use state-of-the-art marketing tools and practices
  • You will have the opportunity to work in a multinational environment for the global market leader in its field
  • You will have a central and noticeable role in the company with opportunities to present to stakeholders and drive impactful projects

The salary range for this position is up to $130k USD per annum plus benefits

Learn More About Nayax

Nayax is a global fintech company (NASDAQ; TASE: NYAX) providing an end-to-end platform for payments, consumer engagement, and business operations.

Founded in 2005, Nayax empowers businesses to grow revenue, reduce operational costs, and deliver seamless commerce experiences. Our customer-first mindset and commitment to in-house innovation have positioned us at the forefront of the cashless payment revolution, serving the unattended and retail sectors around the world.

We support over 80 payment methods in 50+ currencies, hold a European payment institution license, and have formed strategic partnerships with global financial institutions to deliver powerful, scalable solutions.

With more than 1,100 employees across 11 global offices, Nayax operates in 62+ countries. Our global headquarters in Herzliya Hills, Israel, is our largest site, housing over 600 employees across 20+ departments — just a short walk from the train station and designed for collaboration and growth.

At Nayax, we believe in creating long-term impact through loyalty tools, omnichannel solutions, and an agile ecosystem of value-added services. We're proud to support businesses in reaching new heights and we're always looking for innovative, passionate individuals to join us.

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