Product Manager FSA & HRA

NationsBenefits is recognized as one of the fastest-growing companies in America and a Healthcare Fintech provider of supplemental benefits, flex cards, and member engagement solutions. We partner with managed care organizations to provide innovative healthcare solutions that drive growth, improve outcomes, reduce costs, and bring value to their members.

Through our comprehensive suite of innovative supplemental benefits, fintech payment platforms, and member engagement solutions, we help health plans deliver high-quality benefits to their members that address the social determinants of health and improve member health outcomes and satisfaction.

Our compliance-focused infrastructure, proprietary technology systems, and premier service delivery model allow our health plan partners to deliver high-quality, value-based care to millions of members.

We offer a fulfilling work environment that attracts top talent and encourages all associates to contribute to delivering premier service to internal and external customers alike. Our goal is to transform the healthcare industry for the better! We provide career advancement opportunities from within the organization across multiple locations in the US, South America, and India.

Job Overview:

As the Product Manager for our new FSA and HRA platform, you will be at the forefront of developing a cutting-edge solution from scratch. You will own the entire product lifecycle—from defining the product vision to driving its development and ensuring a smooth market introduction. You’ll work closely with cross-functional teams, including engineering, design, legal, and compliance, to build a product that addresses user needs and is compliant with the latest regulations governing FSAs and HRAs.

This is an exciting opportunity for a proactive and data-driven product manager who thrives in building innovative products and is passionate about improving access to healthcare benefits.

Key Responsibilities:

• Product Strategy & Vision:
• Define the vision and strategy for the FSA and HRA product within the broader platform, ensuring it aligns with company objectives and market opportunities.
• Leverage you extensive knowledge of market trends, customer pain points, and competitor offerings to create a differentiated, user-centric product.
• Own the product roadmap, setting clear priorities based on business goals, regulatory requirements, and user needs.
• New Product Development:
• Lead the end-to-end development of the FSA and HRA product, from concept and prototyping to MVP and full-scale launch.
• Work closely with engineering and design teams to define features, create user stories, and ensure the platform’s functionality is intuitive, seamless, and scalable.
• Translate complex regulatory and financial requirements into clear product specifications and user-friendly features.
• Customer-Centric Focus:
• Conduct user research and engage directly with employers, employees, and plan administrators to understand their challenges, needs, and expectations for FSAs and HRAs.
• Develop and maintain customer personas, journey maps, and other tools to guide product development and decision-making.
• Gather continuous feedback from users and stakeholders to refine the product, ensuring it meets both functional and emotional needs.
• Cross-Functional Collaboration:
• Work collaboratively with engineering, UX/UI design, legal, and compliance teams to ensure that the FSA and HRA product is developed on time, on budget, and in full regulatory compliance.
• Coordinate with marketing and customer success teams to define the go-to-market strategy, create effective launch campaigns, and ensure strong post-launch support.
• Foster strong internal and external partnerships to ensure alignment on product features, timelines, and customer expectations.
• Compliance & Regulatory Management:
• Stay up-to-date with the latest IRS guidelines, healthcare regulations, and FSA/HRA compliance requirements.
• Strong understanding of substantiation rules and ability to bring innovative new approaches to solve this problem.
• Work closely with legal and compliance teams to ensure the product is fully compliant with applicable federal and state regulations.
• Implement privacy and data security measures in line with industry standards and regulatory requirements, such as HIPAA and IRS regulations.
• Analytics & Iteration:
• Define and monitor key performance indicators (KPIs) to measure product success, such as user adoption, transaction volume, and customer satisfaction.
• Analyze product performance and customer feedback post-launch to inform iterative improvements and feature updates.
• Prioritize future enhancements based on data, market changes, and evolving customer needs
  

Qualifications:

• Bachelor’s degree in business, Technology, or a related field.
• 5 + years of experience in product management, technology, healthcare, or a related area.
• Strong analytical and problem-solving skills with a detail-oriented mindset.
• Excellent communication and interpersonal skills, with the ability to work effectively in a team environment.
• Demonstrated ability to manage multiple tasks and projects simultaneously in a fast-paced environment.
• A passion for technology and innovation, particularly in the healthcare sector.