Amado Hospice and Home Health Marketing
TRI-COUNTY HEALTHCARE
Date: 3 hours ago
City: Laredo, TX
Contract type: Full time
The Marketer is responsible for managing the development of the organization’s marketing program.
ESSENTIAL DUTIES AND RESPONSIBILITIES The essential functions include, but are not limited to the following:
ESSENTIAL DUTIES AND RESPONSIBILITIES The essential functions include, but are not limited to the following:
- Managing annual marketing plan in support of organizational strategy and objectives; managing, implementing and executing the marketing policies and practices, includes market research, competitor analysis, and customer service and retention monitoring processes and initiatives
- Building and managing marketing and customer service teams capable of carrying out needed marketing and service strategies
- Ensuring marketing communications are coordinated, including the development and distribution of all marketing collateral; will support marketing plan objectives and meet organizational expenditure requirements in conjunction with Sales organization
- Overseeing business and market development; performing market research and planning, strategic direction for promotion and advertising; may assist with the preparation of the annual operating plans and develop long-range product plans for the organization
- Executing the Organization’s business marketing plan and achieve key milestone and revenue targets
- Coordinating and managing Public Relations
- Performing other work-related duties as assigned
- Bachelor’s degree in business, marketing or related discipline preferred
- Minimum of 3-6 years’ experience and a demonstrated track record of accomplishments
- Technical skills in strategic planning, business and marketing
- Ability to speak clearly and persuasively in positive or negative situations, demonstrate group presentation skills, and conduct productive meetings
- Effective verbal and written communication skills with superiors, colleagues, and individuals inside and outside the Organization
- Computer literate
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